Jello

This re-branding proposal was completed in an effort to bring Jello into the audience of young adult consumers.

The idea was to re-imagining Jello as a product that is not just a delicious treat, but also a creative one. Leaving the body and mind satisfied.

Each package features a creation tip, which aims to draw the customer into a world of endless possibilities. With a naturally bright color palate and photo realistic fruit renditions the new Jello sings a song of pure enjoyment.